Your objective is to change your typical product or price conversation to a PURPOSE business conversation.

You’ll be amazed at how much more you will learn about your client’s business and the incremental sales opportunities it will generate.  It will enable you to be strategic, proactive and brave – exactly what your client or new prospect is looking for. 

When we asked buyers & customers, we discovered that they felt that less than 10% of sales professionals were following a sales process or consultative framework during their meetings. How do we change this perception? The answer lies within the PURPOSE Conversation.

When we asked buyers & customers, we discovered that they felt that less than 10% of sales professionals were following a sales process or consultative framework during their meetings. How do we change this perception? The answer… Click To Tweet

Consistently applying the PURPOSE consultative framework in your customer conversations will truly distinguish you as a Top Sales Performer in the marketplace.

The PURPOSE Conversation is a simple framework.  It allows you to better focus on your client’s situation and business, thereby uncovering bigger & better opportunities. When you follow these steps in the PURPOSE sequence, you’ll be amazed at how much better your customer conversation will proceed. 

Let’s introduce you to PURPOSE:

Too often, we are preparing for a customer meeting in the client’s parking lot! To have a more effective and productive meeting, prepare at least 1-2 days in advance. Even just 10 minutes of preparation will create a better outcome for you- and leave you with a more satisfied customer!

To have a more effective and productive meeting, prepare at least 1-2 days in advance. Even just 10 minutes of preparation will create a better outcome for you and your customer! Click To Tweet