As we get ready to set goals for the milestone year of 2020, I have some advice that might surprise you… But hear me out.

Do NOT set just one-year goals.

You need to think beyond 2020. First, develop your goals for three years from now. Once you have the vision for the next three years, work backwards to then set your one-year goals. This strategy will help you begin your plan to achieve your long-term business goals now, instead of later.

Think beyond 2020. Develop your goals for three years from now, and THEN work backwards to set your one-year goals. #Selling #GoalSetting #Goals Click To Tweet

For example: you can double your sales goals in the next three years – simply by growing your business by 26% each year. So, your current goal is $1 million dollars. But in three years, you want to double your sales to $2 million.

Here’s how you can do that:

  • Year 1 : $1,000,000 + 26% = $1,260,000
  • Year 2: $1,260,000 + 26% = $1,587,600
  • Year 3: $1,587,600 + 26% = $2,000,376

Three-year goals are your key to success.

Here’s my secret to achieving your 3-year goal: simply set a 7-day activity every Monday – so you know what you’ll do in the coming week to get you closer to achieving your goal.

This method isn’t just about setting sales goals in your business. You can also use this strategy for your personal life as well.

Three years ago, I set a goal to complete 10 half-marathons. Next week, I’ll be crossing the finish line of my 10th half-marathon. To make it even more fun, I’m doing it in Las Vegas with my daughter, Taylor.

What a better place to celebrate this goal accomplishment!?

Take the time to celebrate your goal accomplishment – this matters. It’s the reason New Years Eve exists! Give yourself the opportunity to celebrate your goal success before you start the next fiscal year (and your sales number begins back at 0!).

#SalesLeader, celebrating your accomplishments this year matters. Give yourself the opportunity to celebrate your goal success before you start the next fiscal year (and your sales number begins back at 0!). Click To Tweet

Don’t be 1 of 2 sales professionals who won’t achieve their goals.

Did you know only 57% of sales professionals achieve their goals? Yes, that number is real.

At the beginning of this year, we hosted a few webinars and asked what is the biggest factor that is getting in the way of achieving your goals?

The poll results surprised us:

  • 24% said, “There’s just not enough time in the day.”
  • A few said their boss
  • …But 43% said it was them!

Did you catch that?

The sales leaders in our first webinar admitted that they were their biggest factor getting in the way of achieving sales growth this year. In our 2nd webinar, that number got even higher. Fifty-eight percent of the attendees also admitted that they get in the way of achieving their goals.

Do you get in our own way?

So, where do you land?

If you know you are the reason for not achieving your sales goals, I suggest making a list of all the obstacles that YOU allow to get in the way. In a 2nd column beside this list, identify a strategy for each obstacle to overcome this challenge.

I’m a learning junkie, and when I was attending my 1st session of Strategic Coach – a great program for Entrepreneurs – they had us do a similar exercise to set sales goals and stretch goals.

It was very empowering and encouraging to do this exercise! It improves your own self-talk, builds confidence, along with setting realistic actionable strategies that will help you to realize there is a way to overcome the obstacles and achieve your goals.

Our goal at Teneo is to help you, the Sales leader, do just that– with accountability and sound strategy.

“I was struggling to hit $400,000.  Focusing on ideal profitable clients, setting goals and stretching my vision of what I believe is possible has made the difference.  The results have been amazing! I hit the Million Dollar club then the $2,000,000 Goal with healthy margins and without sacrificing my family and fun!”

Bethany Brevard – Proforma Owner

Which three-year goal will you put into action today? Tell us in the comments below.