Are headwinds impacting your business? Lately, the air has been swirling with uncertainty, gloom and even fear regarding what is brewing in today’s economic climate. As businesses and sellers, we need to ensure these headwinds are not impacting our own self-talk.
Lately the air has been swirling with uncertainty and fear regarding today’s economic climate. As businesses and sellers, we need to ensure these headwinds are not impacting our own self-talk. Share on XNothing happens until a sale is made and we need more sales to happen (other than the sale of hand-sanitizer!).
This past week, I was in Ambergis Caye, Belize. It was a beautiful island just off the mainland of Belize. Actually, it was a 14-minute plane ride on a single prop airplane that held 12 persons including the pilot.
For our readers who know me well, I’m a sunny, fair-weather type person and I hate the cold and wind—it will come as no surprise to you that the headwinds that were present impacted both my pleasure trip and the week’s professional business.
What headwinds (obstacles) are impacting your business? Even though I was on holiday, I started to allow these headwinds to impact my own mindset. I decided to use my best tool to turn around these uncertainties. I sat at the beach and started to write and turn around these obstacles into tangible strategies. As I started this list, I began to feel much stronger about the situation. Within a few hours, the winds even started to subside.
I highly recommend you take a few minutes to create your own list. Here’s what I created:
Obstacles aka Headwinds | Strategies to Overcome Obstacles |
Economy and Stock Market Plummeting | Salespeople must become stronger to have business conversations and show the ROI reasons |
COVID-19 Travel Ban impacting Live Training | Offer Live Virtual Training |
US Election impacting business decisions this fall | Develop stronger business & sales strategies in Q2 and Q3, prior to US Election |
Companies not willing to invest in soft skills training with budget restrictions | Create stronger performance and results-based training to show ROI investment |
What are your obstacles? | What strategies can you put into place? |
Interesting perspective – sometimes we feel these headwinds are much stronger than they actually are.
Interesting perspective – sometimes we feel these headwinds are much stronger than they actually are. Share on XAs we toured the island and met with locals, we asked them if it was always so windy. They didn’t seem to be frazzled by the wind. They would simply pull down the tarp of their open-air restaurant/bar and it would be instantly warmer and calm inside. You just need to find a shelter to reduce the headwinds and even your own head noise!

Lisa is driven by the mantra – Be Strategic. Be Pro-active. Be Brave. – and has been successfully training and coaching sales leaders and their teams to do the same for over 15 years. As the President of Teneo Results since 2003, she has trained thousands of sales professionals at more than 250 companies across North America. She transitions salespeople away from the standard “product & price” approach to having purposeful business conversations with their customers that drive results.